SHOE THE BEAR is a Scandinavian footwear brand founded in 2007.

This SHOE THE BEAR history is intended for the modern individual and rooted in the history of the brand. Our journey has been characterized by the desire to design for comfort and the desire to dress up and celebrate. By blending this with the resurgence of Y2K fashion, we have created wearable on point styles. A relevant mix of energising colour, materials, and texture evokes a sense of optimism and fun, while experimenting with volume and padding are key features across the range.

We are committed to design with a Scandinavian approach, characterized by clean lines, neutral colour palettes, and solid materials. Designed with contemporary flair and enduring quality, every collection is crafted with care. The Nordic concept of modernity inspires our signature aesthetic, which fuses classic and comfortable shapes with modern details.

Developing a collection that is designed to last a long time is at the heart of our business. In order to achieve this goal, we spend a significant amount of time developing each collection. At the heart of our brand is the belief that good designs are long-lasting, so we want every pieces to have longevity and to be transseasonal. This is why we have partnered with expert shoemakers in Portugal who have a deep knowledge and expertise with footwear. As a member of the Leather Working Group, we are committed to making responsible design choices as well as being committed to making a positive impact on the environment.

We strive to continuously improve and evolve our collections with a focus on responsibility, functionality, and modernity.

Modern footwear from Denmark made responsibly